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Increase Facebook Exposure and Engagement With Your Personal Facebook Page

March 17, 2014 By ShellyCedarblade Leave a Comment

Do you want more exposure and engagement (Likes, Comments, and Shares) on your Business Facebook page? One way to do this is to use your Personal Facebook page to “Like, Comment, and Share” your Business Facebook posts. Like, Comment, and Share as Yourself Many times I will see businesses who “Like” or make “Comments” to their Facebook Business Page posts as their Business Page. What they don’t know is that this does not increase exposure. See the example below. Ben Komro from Re/Max Real Estate Group in Eau Claire posted about the snow we have been receiving. He then proceeded to “Like” the comment as his Business Page. See image below: Increase Facebook Exposure Ben may have received more exposure if he would have “liked” the post as himself. Steps to Commenting and Liking as Yourself:

  1. Go to your Facebook Business Page. Toward the very top of your Facebook page, you will see “You are posting, commenting and liking as Your Facebook Business Name — Change to Your Name” Comment and like as yourself
  2. Hover your cursor arrow over “Change to Your Name” and click on Your Name.Comment and Like as Yourself on Facebook
  3. When you want to post on your Business Facebook page, make sure you do the following: 1) Click on “Edit Page” and 2) Click on “Use Facebook as Your Business Name“Use Facebook as Your Business Name

Now when you see your Business Facebook Page post in your Newsfeed, you can “comment to” and “like” the post as yourself. This will increase your exposure to your Facebook post because your personal friends may now see your engagement with your business page. Hopefully, I didn’t confuse you too much! If you have questions contact me. I would be happy to help!

Update 3/26/2014: The option to change your page to your name is not available for mobile apps for iPhone, iPad, Android, etc. Unfortunately, the only way you can comment, like, share as yourself is on a personal computer.

Filed Under: Facebook Tagged With: Facebook

Snapchat: Have a Chat with Your Teenager about This App Today

January 15, 2014 By ShellyCedarblade Leave a Comment

Snapchat: Have a Chat with Your Teenager about This App Today

In this social media world teenagers live in today, photos and videos shared with friends are “out there” forever. Their digital footprint will follow them throughout their lifetime. This belief is being modified by a popular mobile application called Snapchat. Snapchat is a downloadable application intended for users who are 13 years of age or older. (see note below) Once the app is installed, users can then “chat” with friends through photos, videos and text. The draw to Snapchat is that it has a unique feature which automatically “self-destructs” images a few seconds after the image has been opened by the viewer.

Snapchat Logo

Because Snapchat photos self-destruct automatically, a dangerous trend has emerged among teenagers – sexting via Snapchat. Using Snapchat, teens take provocative or risqué photos of themselves and send to their friends, boyfriends, girlfriends, or even complete strangers. They feel safe sending these inappropriate images because they believe that those images will be automatically deleted by Snapchat after a few seconds.

sexting: the sending of sexually explicit messages or images by cell phone

Teenagers have a false sense of security because the inappropriate images can actually be saved as screenshots or photographed with another phone and shared without the teenager’s knowledge. These screen-captured images can be embarrassing and used against the teenagers in the images. They can be shared with hundreds of people in a matter of seconds. Whenever you post something online, you give up the ability to control where that image goes. Teenagers need to realize that these images are not private. The images can be shared with others regardless of whether or not they intend the shared images to be private.

What’s the best way to keep teenagers who use Snapchat safe?

Parents need to be aware of the social media profiles their teenagers participate in. They need to discuss with their teenagers the risks of sharing inappropriate images, even if they think the images will be automatically deleted. As with all social media, teenagers need to respect themselves and others. It is never okay to share inappropriate images, even if the teenager thinks they are in a “safe relationship” and those they are sending the images to will not share them. On the flip side, if your teenager is using Snapchat and receives an inappropriate image, they should not capture these images. It is simply not okay to share these images with others. They can harmful and embarrassing.

We were all teenagers. Some of us did inappropriate activities. We may have not known better. Our parents may have not had the discussion with us. However, YOU are the parent now. It is your job to protect your child. Be aware of the potential dangers and misuse of apps your child has downloaded. Know who they are sharing their information and photos with. Check their phones and mobile devices for inappropriate activities. Require them to share passwords with you. Be aware of the potential dangers of certain apps and have a very real discussion with your child about the risk involved with sharing information and photos. Make sure they understand the impact their digital footprint could have in the near and distant future.

Are all teenagers using Snapchat to send inappropriate images? Absolutely not! But, some are. Have this discussion today. Find out what your teenager is doing with their mobile device and online.

Note:  Children who are under the age of 13 are prohibited from creating a Snapchat account. Are there ways of creating an account if you are under 13? Absolutely! Is it being done? Of course. As a parent, you need to be vigilant with knowing what your child is doing online. 

 

 

Filed Under: Social Media Watch

It’s Not What You Know, But Who You Know!

October 2, 2013 By ShellyCedarblade Leave a Comment

It’s Not What You Know, But Who You Know!

Polka Dot Powerhouse

Awww…networking….either you love it or you hate it! Regardless of how you feel about networking, it is an absolute necessity in the world of business. As the saying goes, “It’s not what you know, but who you know!”

I can contribute almost 100% of my business to the connections I have made and the referrals that I have received! Yep…it’s true. People may check me out on my social profiles and website, but the business I receive is ultimately due to the people I know. Yes, my clients may have attended one of my workshops, but the reason for the workshop was due to my connections! Are you connecting the dots?

Recently, I joined a new networking group…Polka Dot Powerhouse. Polka Dot Powerhouse is the fresh face of business and personal networking. They pride themselves in connecting and promoting people and their businesses worldwide. Headquartered in Eau Claire, WI, Polka Dot Powerhouse produces monthly meetings, workshops, and classes as well as an annual 2-day International Conference.

Polka Dot Powerhouse also provides members with online resources and collaboration opportunities. They provide people with information, resources, and opportunities to help create more meaningful friendships and business relationships that can help them and others move forward in all aspects of their lives.

Polka Dot Powerhouse is looking to spread the revolution by adding members, leadership, and trainers from across the world.

“We are what we surround ourselves with.”  Polka Dot Powerhouse is about surrounding yourself with the most positive, active, productive, and collaborative people in the world. For more information, please check out the Polka Dot Powerhouse website or contact me. I would love to share with you my experience with Polka Dot Powerhouse!

Filed Under: Networking

Can Your Customers Find You on Google?

September 30, 2013 By ShellyCedarblade Leave a Comment

Can Your Customers Find You on Google?

How to Claim Your “Google Places” Listing!

If you are a new or an established local business it is imperative to have a “Google Places for Business” listing. You may be wondering “What’s this and why should I have one?” Well, the simple answer is “Because it’s Google!” If this isn’t a good enough reason, here’s eight more compelling reasons to claim or create your “Google Places for Business” listing:

  • Improves search engine optimization.
  • Ensures Google contains the most up-to-date information about your business.
  • Improves local search activity.
  • Links your website to your Google Maps listing.
  • Allows customers to create step-by-step driving directions to your business.
  • Allows customers to leave reviews which you can respond to.
  • Allows you and your customers to add pictures to your listing.
  • Gives you a competitive advantages over your competition that has a non-claimed listing.

How to claim your “Google Places” listing:

1. Go to the following website: https://www.google.com/business/placesforbusiness/
2. Login to your Google account. If you do not have a Google account, you will need to create one.
3. Click on “I agree to the Terms of Services”
4. Click on “Okay, got it!”
5. Type in your business name.
6. It will not appear, so click on “No, these are not my businesses. Let me create my business.”
7. Enter your business details
8. Click on “Verify by postcard”
9. In one to two weeks, you’ll get a postcard like this in the mail, which contains your PIN.
10. Enter your contact name.
11. Click on “Send postcard.”
12. Once you receive your postcard, to https://www.google.com/business/placesforbusiness/ and click on “Enter PIN”
13. Enter your PIN. Click on “Submit”
14. Your PIN is only valid for 30 days, so be sure to enter it soon after you receive the postcard.
15. Add Your Basic Information. Business name, address, contact information including your phone number, website URL, and email address.
16. Update Your Category. Categories help people find you on Google.
17. Add Your Hours of Operation
18. Add Photos and Videos. This makes your listing more attractive to customers.
19. Add Additional Details. Provide a short description of the products you sell or the services you offer.
20. Submit for Review and Confirmation.

Do you have any questions about creating your Google Places listing? Contact me, Shelly at Woo! Social Media Marketing. I would be happy to help!

Filed Under: Search Engine Optimization

How to Install a Pinterest Tab on Your Facebook Page for FREE!

September 26, 2013 By ShellyCedarblade Leave a Comment

How to Install a Pinterest Tab on Your Facebook Page for FREE!

The Pinterest Tab for Facebook is a simple way to display the pins and boards from your Pinterest account to an attractive and intuitive tab on your Facebook page. The app offers nine creative view modes, allowing users to see all your pins, each of your boards, or search through pins to find their favorites. The app’s prominent repin and like buttons drive engagement, and the ‘Follow’ link – leading directly to your Pinterest profile – offers easy accessibility.

Steps:

  • Go to https://www.facebook.com/appcenter/pinterest-tab?fb_source=search&fbsid=1101
  • Click on “Go to App”

Free Pinterest Tab

 

 

 

 

 

 

 

  • Click on “Install Application”

Install Pinterest Tab on Facebook

 

 

 

    • Click on the drop down arrow to select the Facebook Pages to add tab for Pinterest to

Add Tab for Pinterest

 

 

 

 

  • Click on “Add Page Tab”
  • You will then be redirected to the Facebook Page that you selected.
  • Click on the drop down arrow to the right of “Administrator Panel”

Pinterest Tab

 

 

 

  • Enter your Pinterest username and choose your Pins Mode by clicking on the drop down arrow. I would recommend clicking on “User Boards”
  • Click on “Save Settings”

Do you have any questions about setting up your Pinterest tab on your Facebook Page? Contact me, Shelly at Woo! Social Media Marketing. I would be happy to help!

Filed Under: Pinterest

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